Return to Blog Page

Impact of Brexit on Businesses in Family Attraction?


The impact of brexit on businesses is still uncertain, but we’re here to help those within the family attraction world. Discover more, here...

The impact of Brexit on UK companies is still uncertain, but the Family Attraction Expo is here to help! We want to equip you with all the information and networks you need to sail through Brexit without issues.

By getting your FREE tickets to the show, we can help you to connect with like-minded individuals and companies, to work through the potential uncertainties of Brexit, together. Here, we’ve put together some potential obstacles of Brexit that we feel you should know before 31st October 2019. This way, you can get all your questions ready for your peers before the show, on 6th & 7th November.

The polling station is the place where everyone voted for their referendum choice, which led to Brexit

Obstacles of Brexit, and Why They Will Become Opportunities

Within the tourism industry, Brexit is causing uncertainty due to its many potential obstacles. But, before the alarm bells start to ring, we want to explain why these negatives could certainly become positives for the world of family attraction.

Flights Grounded

Currently, there is a lot of uncertainty surrounding how travel into and out of the UK will be affected. In a worst case scenario, Brexit could lead to grounded flights and new visa rules, as well as health insurance and passport issues for the Brits out there.


At first glance, this may seem problematic, however, for the family attraction industry, this could become beneficial. In fact, Brits may be more inclined to remain within the UK for the holiday periods, meaning that staycations are on the rise! By keeping UK families at home, British children will be set to visit more family attractions within the UK.

This couple sitting outside of their caravan are enjoying their time in the British countryside, choosing a staycation over a holiday abroad

Fall of the Pound

The value of the pound has been steadily decreasing ever since Brexit began, in 2016. What was a value of €1.30 before June 2016, the pound has now dropped to being worth €1.12. This decrease isn’t set to change, and many industries have viewed this as a major problem.

More Inbound Visitors

That said, it’s not doom and gloom for the world of family attraction. In fact, a no-deal Brexit is set to increase foreign holiday prices for Brits, making British staycations much more affordable! To add to this, many Brits are concerned over travelling outside of the UK due to Brexit, so they’re more likely to remain in the UK.

What’s more, people will also be more inclined to visit the UK due to falling prices, creating an influx at family attractions from Brits and Europeans. But, it’s not just Europeans who are travelling to the UK; it’s also a lot of Asian and American families too. This can be seen from the huge amount of Asian and American travellers on the Eurostar, crossing the Channel to the UK, compared to the French.

This world map for travelling around the world is surrounded by British money, showing that the traveller is British

Make the Most of Brexit

Brexit may seem like a hurdle, but it really could help out the family attraction industry; it’s all about how you handle it. The key is in drawing in more visitors through seizing the latest trends, and attracting families with unique offerings.

At the Family Attraction Expo, on 6th & 7th November at the NEC, Birmingham, that’s what we’re all about. Get your FREE ticket to the show to get hold of all the contacts, tools, and inspiration needed to boost your customer experience, and profit from this change!

We can’t wait to meet you there, alongside the hundreds of like-minded individuals who’ll be joining you.