Return to Speaker page Fed Pereira, Georgia Aubrey, Alice Aubrey: Speaking at the Leisure Toy & Gift Fair

Fed Pereira, Georgia Aubrey, Alice Aubrey

Knowing and Growing Your Audience: Diversity in Our Industries

With specific consideration given to the importance of diversity, this seminar details ways of building business resilience through marketing to new and current audiences.

Promoting inclusivity within image choice, language, technology and more, the seminar stresses the value of diversity for businesses within the tourism industry – satisfying both business objectives and wider, societal goals for meaningful change.

About Fed Pereira, Georgia Aubrey, Alice Aubrey

Fed, Georgia, and Alice are the founders and have over 30 years’ combined industry experience. Fed, along with his brother, was responsible for establishing Pear Communications, the multi-disciplinary marketing distribution agency based in the UK, growing the company into a multi-million-pound business, and sector leader. was created by Fed, Georgia, and Alice as a response to the COVID19 pandemic amidst growing concern for the recovery of the tourism sector. Selling Pear to his brother, Fed can now focus on full time – the new digital platform set to revolutionise the way people find and discover things to do.